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Pay Attention! Thomas, Ann | Applegate, Jill John Wiley & Sons, Inc. , 2010 Customer Focus, Marketing

In Pay Attention!, Ann Thomas and Jill Applegate present a guide for addressing the customer service challenge in a modern age where consumers are more skeptical, demanding, and self-reliant. Things...

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Lead with Your Customer Kober, J. Jeff | Jones, Mark David ASTD Press , 2010 Customer Focus

In Lead with Your Customer, Mark David Jones and J. Jeff Kober offer the World-Class Excellence Model as a means to integrate a dual approach of engaging employees internally and customers externally...

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Getting Into Your Customer's Head Davis, Kevin Times Business , 1996 Customer Focus, Marketing

Davis’s methodology draws the focus away from short-term features and benefits toward a long-term mindset that continually strives to add value over time. It is this mindset that will differentiate one salesperson from...

 
 
Building A Knowledge-Driven Organization Buckman, Robert H. McGraw-Hill , 2004 Human Resources, Management, Productivity

If knowledge is power, then knowledge shared is knowledge multiplied. For many years, the knowledge that Buckman Laboratories, an international specialty chemical company in business since 1945, brought to its...

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