STRATEGIC planning
STRATEGIC planning
In The Business Model Innovation Factory, Saul Kaplan introduces the concept of business model innovation factories, the 15 principles associated with that concept, and how these factories can benefit...
In Beyond the Obvious, Phil McKinney premises that ideas are the most valuable currency in today’s business world, and that success depends on the ability to generate new ideas that lead to innovations...
In his book, Demystifying Strategy, Dr. Tony Grundy seeks to help people, especially those in leadership positions, become more effective strategic thinkers. He believes that a few “experts” have...
In Think Like a Marketer, author Lauron Sonnier motivates businesses to stand out from the crowd and competition by demonstrating that marketing does not have to be complicated, it just has to be...
In Strategic IQ, author John Wells issues a wake-up call to all companies—big and small, new or established, successful or floundering—about why businesses fail and what they must do to continually...
In Going Social, Jeremy Goldman explores the many aspects of social marketing, focusing on the theme that today’s marketing efforts are relationship driven rather than product driven. He offers...
In Double Double, Cameron Herold offers a detailed plan for entrepreneurs who wish to double the size of their companies’ revenues and profits within three years. The steps he describes are simple,...
Organizations need effective government to flourish; however, leadership is a difficult vocation that requires knowledge and experience. Fortunately, history offers a wealth of theory, knowledge, and practical examples...
A business plan is essential for anyone wishing to attract financial backing for a new venture, sell an existing business, or provide a guide for the management of future operations. In How to Write a Business...
Written with engaging insights and quotes from a variety of thinkers ranging from Machiavelli to Harvard Business School professor Michael Porter, Deep Dive is a must-read for strategic CEOs. Author...
