STRATEGIC planning
STRATEGIC planning
In Service Innovation, innovation strategist Lance A. Bettencourt shows marketers what they need to do to ensure that customers’ service needs are met. Based on the author’s nearly 20 years of...
In Implementing Strategic Change, authors Tom Bevington and Danny Samson investigate why the most thorough business strategies can be disastrous upon implementation. They focus their attention on the...
As part of an experiment in context and perception, world renowned violinist Joshua Bell stood in a corner of a Washington D.C. metro station during the morning rush hour. Wearing street clothes, he pulled out his...
Robert H. Bloom believes that every company inherently possesses the leverage they need to launch their product or service toward greatness. The Inside Advantage explains the strategy and tools...
Bossidy and Charan report that, in the year 2000, 40 CEOs (20 percent) of the top 200 Fortune 500 companies were let go. They were smart, highly regarded people, yet they failed to produce critical results-results they...
If knowledge is power, then knowledge shared is knowledge multiplied. For many years, the knowledge that Buckman Laboratories, an international specialty chemical company in business since 1945, brought to its...
Western management culture encourages a bias toward quick solutions, immediate action, and the avoidance of problems. While today’s managers may appear to convey strength and good strategic decision making, Frank...
In The 1 Hour Plan for Growth, Joe Calhoon proposes a method for developing a business growth plan in one hour that can be written on a single sheet of paper. Calhoon offers his planning methodology to...
In today’s competitive marketplace, a well-planned, well-executed business plan can make the difference between success and failure. When a business has implemented a successful planning process, every employee can see...
Managing a company’s global accounts is not the same as managing national accounts, and any business that tries to move from national to global accounts without careful consideration and planning is doomed to fail....











