SELLING & psychology

SELLING & psychology

Sell with a Story Smith, Paul AMACOM , 2017 Marketing

Stories sell, and a salesperson who can tell a good story is more successful than one who cannot. Like any other skill, storytelling can be mastered with practice. In Sell with a Story, Paul Smith...

Sales EQ Blount, Jeb John Wiley & Sons, Inc. , 2017 Marketing

As a salesperson, you may think that your profession has never been as challenging as it is today. Buyers have more information, resources, and control over the buying process than ever before. Furthermore,...

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