CONSUMER attitudes

CONSUMER attitudes

 
Selling Vision Schachter, Lou | Cheatham, Rick McGraw-Hill Education , 2016 Change Management

In Selling Vision, Lou Schachter and Rick Cheatham examine the subject of sales and change management by arguing that sales transformation today is actually change management. They provide a model for...

Audio summary available
 
 
Sense & Respond Gothelf, Jeff | Seiden, Josh Harvard Business School Publishing Corporation , 2017 Technology

Digital technology is disrupting every aspect of traditional organizations. In Sense & Respond, Jeff Gothelf and Josh Seiden aim to help businesses succeed in the midst of the technological...

Audio summary available