BUSINESS forecasting

BUSINESS forecasting

 
How to Sell When Nobody's Buying Lakhani, Dave John Wiley & Sons, Inc. , 2009 Customer Focus, Marketing

In How to Sell When Nobody’s Buying, Dave Lakhani presents updated tactics for connecting to new markets, expanding networks, and taking advantage of technology for increased revenues and sales profits...

 
 
Six Timeless Marketing Blunders Shanklin, William L. Lexington Books , 1989 Marketing

Blunder 1: Building Better Mousetraps. The main reason so many start-up companies/products/services fail is the "building-better-mousetrap" thinking that does not take the customer into account. Blunder 2: Selling Too...

 
 
FUTURECAST Shapiro, Robert J. St. Martin's Press , 2008 Global Business

What will the world look like in the year 2020? Author Robert J. Shapiro believes there will be significant changes caused by globalization, aging societies, and the rise of America as a sole superpower. These...

Audio summary available
 
 
The Road to Organic Growth Hess, Edward D. McGraw-Hill , 2006 Management, Social Responsibility

In The Road to Organic Growth, Edward Hess defines two types of growth patterns in business, nonorganic growth, where companies increase size and power primarily by consuming or assimilating other...

 
 
FutureThink Weiner, Edie | Brown, Arnold Pearson Education, Inc. , 2006 Change Management, Innovation, Management

The future is about change but, according to Weiner and Brown, the future can only be grasped when objective information about change is combined with clear views. Unfortunately, the prevalence of “knee-jerk clichés...

 
 
Conquering Complexity in Your Business George, Michael L. | Wilson, Steven A. McGraw-Hill , 2004 Major Works, Management, Productivity

According to George and Wilson, when companies rely solely on Lean and/or Six Sigma improvement initiatives, the amount of profit they are able to generate is severely limited. It is a ceiling on profit that comes from...

 
 
The Fortune Tellers Kurtz, Howard The Free Press , 2000 Economics & Finance

The unprecedented trade in the stock market has produced an endless demand for more and more financial information and has spawned a plethora of highly paid "experts" to supply it. On television and the Net, and in a...

 
 
Powershift Toffler, Alvin Bantam Books , 1990 Economics & Finance, Global Business, Innovation

Toffler gives a new name (Powershift) to the rapidly unfolding events of the last decades and paints a captivating picture of the future. Powershift completes a monumental trilogy on change in our...