OPPORTUNITY
OPPORTUNITY
In Think Like a Marketer, author Lauron Sonnier motivates businesses to stand out from the crowd and competition by demonstrating that marketing does not have to be complicated, it just has to be...
Many entrepreneurs will claim that they got lucky or were in the right place at the right time when asked why or how their businesses succeeded when so many others fail. In Get Lucky, authors Thor...
Peter Fisk begins his book, People, Planet, Profit, by asserting that in a time of “unprecedented” change in the world, issues concerning the environment and society as a whole carry enormous...
International competition for the brightest minds has made higher education a global commodity. In The Great Brain Race, Ben Wildavsky makes the case that this latest educational globalization should...
In Make Your Own Rules, Wayne Rogers, former star of the TV series M*A*S*H, says that the fundamental structure of the economy has been radically altered. Government regulations favor big business and...
Intellectual property is valuable, yet too many companies fail to maximize its worth. Corporations that extract the most value from their IP meet to discuss best practices of IP management at the ICM Gathering. The...
In Flash Foresight, author Daniel Burrus describes seven radical principles that enable people to better foresee the future, and walks readers through a step-by-step guide to understanding and applying...
In Leadership Lessons, authors Greg Swartz and Julie K. Thorpe explore how great achievers throughout history can influence an individual’s or organization’s performance in the modern world. They argue...
In Obstacles Welcome, Ralph de la Vega describes in rich and fascinating biographical detail how adversity and obstacles present opportunities to enrich and transform our business and personal lives....
“Doing well by doing good” has become a common maxim in the business world, yet the data is not clear whether or not corporate social responsibility (CSR) and philanthropy actually produce any measure- able business...
