The Zero Turnover Sales Force
IN THIS SUMMARY
In The Zero Turnover Sales Force, author and top sales executive Doug McLeod offers ways for a company to create a stable sales force. The benefits of this include saving time typically spent recruiting a revolving-door sales force, avoiding the inconvenience of dealing with new staff members, and eliminating the disruptive task of firing low performers. Changing these patterns in a typical sales department is possible, according to McLeod, but it requires hard work and vision. His straightforward plan provides practical ways to change the old paradigm, create zero turnover, and achieve sales success.