World of Workcraft

World of Workcraft

Share

Roberts, Dale Taylor & Francis, 2015 Audio summary available
Price: $99.
Subscribe
Price:
$9.95

IN THIS SUMMARY

In World of Workcraft, Dale Roberts explores the components of video games that motivate and generate a sense of engagement from their players. The most successful video games are designed with an understanding of their users and their intrinsic motivations, including a desire for mastery, autonomy, purpose, and interconnectedness with others. Roberts used these ideas to develop a five-step Purposeful Play Design Process (PPDP) that can help organizational leaders and managers reinvigorate their employees’ motivation and engagement levels and bring about transformational change to their workforce cultures.