Transform

Transform

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Morace, Christopher | Gaviser Leslie, Sara McGraw-Hill Education, 2014 Audio summary available
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IN THIS SUMMARY

Innovation in technology is advancing at a pace that has never been seen before. The business world must keep up with this pace of innovation in order to remain competitive. Start-ups may actually have the advantage over existing businesses since they are not encumbered with existing infrastructures that must be updated or replaced as change occurs. In Transform, Christopher Morace and Sara Gaviser Leslie posit that the social business platform is the key to maintaining competitiveness, enabling communications across teams, and providing a repository for knowledge that is easily accessible across enterprises. They provide guidelines for implementation of different social platforms, as well as advice about avoiding potential missteps in the process.