The Sustainable Edge

The Sustainable Edge

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Carson, Ron | Ford, Scott Greenleaf Book Group Press, 2015
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IN THIS SUMMARY

Financial advisers Ron Carson and Scott Ford share their proprietary tools and long experience running successful businesses in The Sustainable Edge. They propose that using their IQ Grower process just 15 minutes per week will help entrepreneurs achieve not only business success but a better work-life balance. The process involves completing exercises to define personal values and life goals; taking steps to define, measure, and achieve rapid and sustainable business growth; and following quarterly rituals for setting goals and maintaining awareness of overarching values. They advocate keeping all processes for managing information, team members, and finding new business simple.