Smart Sales Manager

Smart Sales Manager

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Feigon, Josiane Chriqui AMACOM, 2013 Audio summary available
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IN THIS SUMMARY

In today’s marketplace, managing an inside sales force is increasingly challenging. Today’s customers are not like yesterday’s customers who waited patiently for sales representatives to walk them through the sales funnel from start to finish. In the current Sales 2.0 world, customers are informed, self-directed, and likely to jump into the funnel at any stage along the way. They want individual attention from up-to-speed and technology savvy sales reps who serve their needs without any sales pitches. Today’s sales managers are not only challenged by these types of customers, they are also challenged in how to guide their teams through new ways of handling the sales motion. In Smart Sales Manager, Josiane Chriqui Feigon provides a comprehensive playbook for every sales manager facing these challenges, showing both new and veteran sales managers how to thrive in the Sales 2.0 world and lead their teams to success.