Small Change

Small Change

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Edwards, Michael Berrett-Koehler Publishers, Inc., 2010 Audio summary available
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IN THIS SUMMARY

In Small Change, philanthropy and social change expert Michael Edwards describes how philanthrocapitalism, a new initiative based on business practices and market sciences, is a misguided attempt to reform the operations of nonprofit organizations. Advocates of this initiative believe that nonprofits should be run like businesses because businesses can find new sources of revenue by marketing goods and services that also benefit society. Edwards makes the argument that, despite the for-profit sector’s commendable inroads into philanthropy, much of this effort is misdirected by business’s fundamental objectives of profitability. Small Change asserts that the publicity surrounding philanthropic alliances with businesses and philanthrocapitalists greatly exceeds the actual results when systemic change is involved.