Sidetracked

Sidetracked

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Gino, Francesca Harvard Business School Publishing Corporation, 2013 Audio summary available
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IN THIS SUMMARY

In Sidetracked, Francesca Gino diligently explains how imperceptible outside forces can affect peoples’s decisions in a major way. These forces fall into three main categories: forces from within, forces from relationships with others, and forces from the outside world. Through the results of various studies that examine the power of these forces, Gino exposes nine principles to consider before making a decision. Sidetracked teaches the reader about each principle in detail and offers advice about how to counteract these forces so that people will be more likely to stay on track when striving toward their goals.