Open Services Innovation

Open Services Innovation

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Chesbrough, Henry Jossey-Bass, a Wiley Imprint, 2011
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IN THIS SUMMARY

The Great Recession that began in 2008 shifted wealth creation from advanced to emerging economies. The shift distributed manufacturing and business process knowledge, moved manufacturing operations to lower-cost countries, and shrank the amount of time products last in the marketplace. In Open Services Innovation, Henry Chesbrough argues that businesses must stop thinking like product manufacturers and start thinking about innovation and growth through services to overcome today’s difficult economic conditions. By embracing his open services innovation approach, you can create and sustain differentiation and transform your business into a competitive market leader.