The Nokia Revolution
IN THIS SUMMARY
The Nokia Corporation, located in Finland, is the world’s leading vendor of mobile equipment and a pioneer of the mobile Internet. Between the end of 1998 and the spring of 2000, Nokia’s market capitalization increased from approximately $73 billion to $250 billion. Nonetheless, little is known about the company or the policies that stimulated and nurtured its rise. The Nokia Revolution offers a comprehensive study of this extraordinary company’s strategic history. It explores its origins in forestry, rubber, and cable; its rise as an industrial conglomerate; and its growth strategy as a European technology. It details how the company created and evolved a globalization strategy from existing capabilities. And, it analyzes Nokia’s preparation for the mobile information society.