New Titles
New Titles
Innovation X by Adam Richardson offers a new way to view innovation. He believes that the problems that today’s businesses must innovatively solve have grown in scope and complexity. Richardson labels...
Marketing in the Age of Google is a guide to harnessing the power of online search and incorporating search into business strategies. It is important to understand search, build a successful search...
In all aspects of life, from the professional world to family interactions, good thinkers help solve problems. In How Successful People Think, Maxwell discusses the 11 skills that good thinkers exhibit...
In 2008, the United States and the world plunged into a serious financial crisis. This major downturn resulted from the collapse of the U.S. housing market and excessive debt that made its way throughout the global...
The increased globalization of the business world has caused organizations to become more aware of the need to ensure diverse, level playing fields in their workplaces. While organizations frequently create diversity...
Selling Blue Elephants by Howard R. Moskowitz and Alex Gofman explains the importance of utilizing marketing techniques such as surveys, polls and focus groups to enhance customer satisfaction. The...
In today’s constantly shifting global economy, effective leadership is more important than ever. In The AMA Handbook of Leadership, editors Marshall Goldsmith, John Baldoni, and Sarah McArthur present...
Executives and sales representatives need the help of others to grow their businesses and achieve success. Co-workers, employees, and clients are vital parts of most enterprises, but very often executives and sales...
Google founders Sergey Brin and Larry Page have been called the “lords of all information,” the “Thomas Edisons of the Internet,” and the twin “Princes of High Technology” for creating what Time magazine in 2006 called...
In Separately Together, C. Marlena Fiol and Edward J. O’Connor delineate a process for building a harmonious, productive, and mutually beneficial relationship between the administrators and medical...
