New Titles

New Titles

 
Creativity In Business Ray, Michael | Myers, Rochelle Doubleday , 1989 Business Strategy, Management

"Live your life like a work of art". Business is actually a very creative form of art. It integrates creativity and imagination (business plans and ideas) people skills...

 
 
Why CEOs Fail Dotlich, David L. John Wiley & Sons, Inc. , 2003 Leadership

CEOs are generally bright, savvy individuals with experience and a good record of success. CEO failures occur, not because of insufficient intelligence, but because leaders often act in illogical, irrational ways,...

 
 
The Power Of Full Engagement Loehr, Jim | Schwartz, Tony Free Press , 2003 Leadership, Personal Growth, Productivity

In the fiercely competitive world that exists today, every possible advantage is needed. However, digital technology has produced such crushing workloads that everyone is forced to cram more and more into days that are...

 
 
The Mirage Of Global Markets Arnold, David Financial Times Prentice Hall , 2004 Marketing

The Mirage of Global Markets, the product of the research, teaching, and publishing associated with the MBA International Marketing Management course at Harvard Business School, is a set of essays...

 
 
Grow Your Own Leaders Byham, William C. | Smith, Audrey B. | Paese, Matthew J. Financial Times Prentice Hall , 2002 Human Resources, Leadership, Leadership Development, Management

According to Byham, Smith, and Paese, at a time when leadership is increasingly important to the success of organizations, an increasing amount of companies face a serious shortage of leaders at both the executive and...

 
 
Double-Digit Growth Treacy, Michael Portfolio , 2003 Management

Conventional wisdom says that, in a difficult economy, besieged by threats of terrorism and war and uncertainty in the Middle East, growth is impossible; thus, the only viable strategy is to hold one's ground. Michael...

 
 
Awakening the Leader Within Cashman, Kevin | Forem, Jack John Wiley & Sons, Inc. , 2003 Leadership, Personal Growth

Cashman believes that many of the business, political, ethical, and spiritual dilemmas individuals face today in their personal and professional lives are symptomatic of a larger crisis of authenticity and purpose. In...

 
 
Angel Customers and Demon Customers Selden, Larry | Colvin, Geoffrey Portfolio , 2003 Customer Focus, Leadership, Management

In their research and experience, Selden and Colvin have consistently found that the bottom 20 percent of customers, by profitability, (those they call demons) often generate losses that are equal to more than 100...

 
 
Lean Thinking Womack, James P. | Jones, Daniel T. The Free Press , 2003 Innovation, Management, Productivity

In 1990, Womack and Jones published The Machine That Changed the World, with the objective of sending a wake-up call to organizations still struggling in the antiquated world of mass production. Thus,...

 
 
Conquering Consumerspace Solomon, Michael R. AMACOM , 2003 Customer Focus, Marketing

According to Solomon, marketing has entered a realm in which branding is: "bagels, tortillas, and croissants" (rather than "white bread"), "consumer.com", the individual’s search for meaning, the tie that binds, and...

 
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