New Titles

New Titles

 
The Healthy Company Rosen, Robert H. | Berger, Lisa Jeremy P. Tarcher, Inc. , 1991 Business Strategy

In a healthy company, an active wellness culture is rife with activities and policies designed to improve the health of employees, and reduce health costs. Companies must commit to becoming learning institutions,...

 
 
The Deciding Factor Rosenberger, Larry | Nash, John Jossey-Bass , 2009 Business Strategy, Leadership

In The Deciding Factor, industry experts Larry Rosenberger and John Nash show how an organization can make better decisions through a combination of data, mathematics, and software, and ultimately...

Audio summary available
 
 
The Halo Effect Rosenzweig, Phil Simon & Schuster , 2007 Management

Much of our thinking about company performance, says Phil Rosenzweig, author of The Halo Effect, reflects a tendency to make specific evaluations and judgments based on general impressions. If a...

 
 
The Global Marketplace Rosow, Jerome M. Facts on File Publications , 1988 Global Business, Marketing

Global competition tends to reduce the importance of home markets. There must be a shift, therefore, away from the classical vertical organizational structure to a horizontal relationship where there is interdependence...

 
 
Multicultural Marketing Rossman, Marlene L. AMACOM , 1994 Marketing

Multicultural Marketing offers practical information and strategies for reaching America’s ''unknown'' consumers. Rossman targets the $500 billion market represented by America ’s so-called ''...

 
 
The Entrepreneur Equation Roth, Carol BenBella Books, Inc. , 2012 Entrepreneurship

Many business self-help books assume that anyone can be an entrepreneur. Those who have built businesses know there is no magic plan to create a business that makes a million dollars a day. In The Entrepreneur...

Audio summary available
 
 
Going for Broke Rothchild, John Simon & Schuster , 1991 Business Biographies, Leadership

The 1980s were full of outlandish wheeling and dealing, mystical accounting, and phenomenal financial calamities. Incomprehensible greed and stupidity ravaged the economy, and Going for Broke is a...

 
 
Hiring the Best Knowledge Workers, Techies & Nerds Rothman, Johanna Dorset House Publishing , 2004 Business Strategy, Management

The foundation for a successful high technology organization is good technical people. Organizations should realize that it is essential to establish a good process for hiring key individuals....

 
 
Bionomics Rothschild, Michael Henry Holt and Company , 1990 Economics & Finance, Management

The bionomic perspective is indeed a fresh way of observing the facts of society and the economy. In Bionomics, Rothschild not only offers a new paradigm but a new paradigm of a whole new world. The author assimilates...

 
 
Lean but Agile Rothwell, William J. | Graber, James | McCormick, Neil AMACOM , 2012 Business Strategy

In Lean but Agile, authors William J. Rothwell, James Graber, and Neil McCormick offer different perspectives for organizations concerned with both planning for and meeting organizational work and...

Audio summary available
 
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