New Titles
New Titles
The conventional methods of marketing consist of basic messages and advertising techniques created by a few people and directed toward a large market through channels that distribute the same message, at the same time...
Mobile application software has become an integrated component of the way many people socialize, run businesses, schedule appointments, and entertain themselves. The term app is now commonly understood to mean any...
In Power Questions, Andrew Sobel and Jerold Panas show how questions are the best way to deepen relationships, build a business, and influence people. The authors show that asking the right questions...
Every company wants to be an innovation leader. After all, companies that innovate are ultimately those that thrive. Unfortunately, most companies that institute innovation programs do it in a manner that thwarts the...
In Creating Your Own Destiny, Patrick Snow gives people the tools and resources they need to break out of the corporate grind and take control of their professional lives. The author discusses the...
In Money Makers, David Snider and Chris Howard explore six key fields that impacted the 2007–2008 financial crisis: investment banking, venture capital and entrepreneurship, private equity, hedge funds...
Today, the world of business is so crowded that only courageous companies with radically different business approaches can attract the attention of consumers. In BOLD, Shaun Smith and Andy Milligan...
The focus of Riches Among the Ruins by Robert P. Smith is twofold: it shows how the isolated economies of individual nations have created great investment opportunities in the last 50 years, and how...
Until recently, storytelling was considered “unprofessional” in the corporate world. Today, storytelling is well-accepted in corporate America as a tool for sharing information in a compelling way that engages others....
Through dozens of uplifting true-life stories, From Average to Awesome by Jim Smith, Jr., demonstrates how others have catapulted themselves from mediocrity to stellar achievement, despite the odds....
