New Titles

New Titles

 
The Profit Zone Slywotzky, Adrian J. | Morrison, David J. | Andelman, Bob Times Books , 1998 Economics & Finance

The Profit Zone is the arena of a company's economic activity where sustained high profit happens. Although every company pursues profit, few understand that going after market share and growth is not...

 
 
Satisfaction Guaranteed Strasser, Susan Pantheon Books , 1990 Customer Focus, Marketing

In 1912, the Procter and Gamble Company introduced Crisco, a solid vegetable shortening that was created in the lab and advertised as a replacement for the usual animal fats. P&G then turned from product...

 
 
The Eternal Venture Spirit Tateisi, Kazuma Productivity Press , 1990 Customer Focus, Entrepreneurship

Big-business syndrome can be recognized by a highly centralized and bloated bureaucracy, an increasing number of meetings merely to reach decisions, and interdepartmental transference of problems. Tateisi first noticed...

 
 
How to Retire Young Tauber, Edward M. Dow Jones-Irwin , 1990 Economics & Finance, Personal Growth

If life can be divided into three periods: schooling, working, and retirement, it can be planned in three equal installments of 25 years each-giving you a longer time in which to enjoy your later years. In addition,...

 
 
Live Via Satellite Tedeschi, Anthony Michael Live Via Satellite , 1990 Business Biographies

COMSAT understood from the outset the necessity of approaching the project from a global point of view and opened a dialogue with all countries for the purpose of encouraging their participation. To that end, the...

 
 
Rupert Murdoch Tuccille, Jerome Donald/Fine , 1990 Business Biographies, Management

When his father died in 1952, Murdoch took over as publisher of the struggling Adelaide News and Sunday Mail. The Herald was extremely successful, but Murdoch's father owned little stock in that publication. It was the...

 
 
Win the Value Revolution Tucker, Robert B. Career Press , 1995 Customer Focus, Marketing

Revolution is spreading across the economy. In every industry, buyers have increasingly become more demanding and less loyal. They are refusing to pay prices inflated by layers of middlemen, whom they do not perceive...

 
 
Implementing Supplier Partnerships Van Mieghem, Timothy Prentice Hall Press , 1995 Productivity

Implementing Supplier Partnerships shows advantages to establishing real relationships between supplier and customer beyond buying and selling. Some overlooked factors include the cost of value-added...

 
 
The Information-Based Corporation Vincent, David R. Dow Jones-Irwin , 1990 Business Strategy, Technology

The shift from an industrial economy to an information-based economy will have a major impact on the value of information and information technology. In order to fully harness the information potential, we need to...

 
 
The Critical Edge Weisinger, Hendrie Little, Brown & Company , 1990 Human Resources, Management, Personal Growth

Criticism has its roots in philosophy and art. Coined by Aristotle, the word originally meant "able to discern or judge accordingly." Criticism was seen as an intellectual activity based on well-defined criteria,...

 
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