New Titles

New Titles

 
The Lean Machine Oosterwal, Dantar P. AMACOM , 2010 Business Biographies

The Harley-Davidson Motor Company is heir to one of the most dramatic turnaround stories in business history. According to Dantar P. Oosterwal, the company’s evolution and continued success are owed in great measure to...

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Japan Without Blinders Oppenheim, Phillip Kodansha International , 1992 Global Business

A refutation of complacent Western assumptions about Japan’s economy and trading practices. This antidote to the panic and propaganda of "Japan-bashers" reveals the truth about Western approaches and provides...

 
 
In Sam We Trust Ortega, Bob Times Business , 1998 Business Biographies

When Sam Walton died in 1992, he had amassed what was then the greatest fortune in American history. Wal-Mart, the company he founded, had grown from one tiny variety store on the main square of a small Arkansas town...

 
 
Extreme Toyota Osono, Emi | Shimizu, Norihiko | Takeuchi, Hirotaka | Dorton, John Kyle John Wiley & Sons, Inc. , 2008 Business Biographies, Business Strategy, Management, Productivity

Toyota is defined by contradictions. The auto company has a famously efficient production system, but appears to have heavy layers of management and a surplus of administrative employees. It has a stable history...

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The Truth About Being A Leader Otazo, Karen Prentice Hall , 2006 Leadership, Management

In this book, Dr. Karen Otazo reveals 52 often unspoken "truths" designed to let you in on the profound secrets of successful leaders which are easy to put into action.

 
 
The Truth About Managing Your Career Otazo, Karen FT Press , 2008 Business Strategy, Management

In this book, Dr. Karen Otazo reveals 60 principles and techniques that allow you to take control over your career. This is the truth about how to get and keep the job...

 
 
The New Rules of Green Marketing Ottman, Jacquelyn A. Berrett-Koehler Publishers, Inc. , 2011 Marketing, Social Responsibility

In The New Rules of Green Marketing, Jacquelyn A. Ottman presents the new rules for mastering the marketing of ecologically-responsible consumer goods, as well as real-world examples that illustrate...

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Next-Generation Wellness at Work Overman, Stephenie Praeger , 2009 Business Strategy, Human Resources

In Next-Generation Wellness at Work, Stephenie Overman introduces the concept of Wellness programs in the workplace, and outlines the ways they can benefit an organization. A properly implemented wellness program can...

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The Complete Guide to Mentoring Owen, Hilarie Kogan Page Limited , 2011 Leadership Development

Mentoring is one of the best ways to solve some of the most difficult problems in today’s business world, according to Hilarie Owen. Mentoring is one of the oldest and most reliable tools for guiding the growth and...

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Answering the Ultimate Question Owen, Richard | Brooks, Laura Jossey-Bass , 2009 Business Strategy, Customer Focus, Management

Net Promoter - a multi-faceted program focused on increasing company growth through focused enhancement of customer loyalty - has been implemented in organizations worldwide. Many leading companies have demonstrated...

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