New Titles

New Titles

 
Marketing with Social Media Coles, Linda John Wiley & Sons Australia, Ltd. , 2015 Marketing

Social media is no longer just a fad, it is the new norm. If businesses want sales results, they will need to know how to utilize social media and connect with all their clients and customers....

Audio summary available
 
 
The Manager’s Employee Engagement Toolbox Garber, Peter R. ATD Press , 2013 Management

In The Manager's Employee Engagement Toolbox, Peter R. Garber demonstrates that an engaged workplace creates advantages for both managers and employees--and their...

Audio summary available
 
 
Les médias sociaux au service du marketing Coles, Linda John Wiley & Sons Australia Ltd. , 2015 French

Loin d'être un phénomène de mode éphémère, les médias sociaux s'imposent comme la nouvelle norme. Si les entreprises veulent doper leurs ventes, elles doivent savoir comment exploiter les médias...

 
 
Marketing mit sozialen Medien Coles, Linda John Wiley & Sons Australia, Ltd , 2015 German

Soziale Medien sind von einer anfänglichen Modeerscheinung längst zu etwas Alltäglichem geworden. Um Verkaufserfolge zu erzielen, müssen Unternehmen wissen, wie sie sich soziale Medien zunutze...

 
 
Mercadotecnia con medios sociales Coles, Linda John Wiley & Sons Australia, Ltd. , 2015 Spanish

Los medios sociales no son solo una novedad, son la nueva regla. Si las empresas quieren resultados de ventas, deberán saber cómo usar los medios sociales y conectarse con todos sus clientes. La...

 
 
The Front-Line Leader Van Gorder, Chris Jossey-Bass , 2015 Leadership

In The Front-Line Leader, Chris Van Gorder uses his vast wealth of experience as president and CEO of Scripps Health to highlight the importance of leadership from the front lines. He shares firsthand...

Audio summary available
 
 
What Stays in Vegas Tanner, Adam PublicAffairs , 2014 Technology

The incessant gathering, analyzing, and processing of personal information the digital era has enabled is both creating new and lucrative business opportunities and posing some serious privacy concerns. In What...

Audio summary available
 
 
The Intel Trinity Malone, Michael S. HarperCollins Publishers , 2014 Business Biographies, Technology

In The Intel Trinity, Michael S. Malone tells the story of the three men who built Intel Corporation into the most innovative company the world has ever seen. He explains how Robert Noyce, Gordon Moore...

 
 
Crossing the Chasm Moore, Geoffrey A. HarperCollins Publishers , 2014 Marketing, Technology

Too often, new high-tech products with great buzz and promising initial sales crash and burn before ever making it to the mainstream market. In Crossing the Chasm, Geoffrey A. Moore argues that in...

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Only the Crazy and Fearless Win Big Wylie, Arthur | Nicol, Brian BenBella Books , 2011 Personal Growth

Being bold and a little wild will bring great success to entrepreneurs and those seeking to advance their careers. This is the message of Arthur Wylie’s book, Only the Crazy and Fearless Win Big. Wylie...

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