New Titles

New Titles

 
Strategic Internal Communication Cowan, David Kogan Page Limited , 2014 Communication

As David Cowan explains in his book Strategic Internal Communication, good public relations (PR) departments can no longer control every company communication. In today's...

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Strategic Hiring Blakesley, Stephen J. Stephen J. Blakesley , 2006 Human Resources, Management

For many managers, hiring the right person is more art than science, and they either follow their instincts or stick stubbornly to a tried and true process. In today’s business climate, instincts and tried and true may...

 
 
Strategic Customer Service Goodman, John A. AMACOM , 2009 Customer Focus

Customer service has a tremendous effect on customers’ attitudes toward a company, what they tell others about it, and whether they continue to patronize that company or go elsewhere. In his book Strategic...

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Strategic Corporate Finance Pettit, Justin John Wiley & Sons, Inc. , 2007 Economics & Finance, Leadership

The weighted average cost of capital, value-based management, mergers and acquisitions, and risk management are important components of corporate finance today. Yet, understanding how they work and how to implement...

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Straight to Yes! Imam, Haider Capstone Publishing Ltd. , 2013 Customer Focus

The world is constantly changing, and the skills needed to survive in this new world are not being taught at a fast enough pace to keep up with the change. Therefore, it is up to each individual to take his or her own...

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Straight to the Top Smith, Gregory S. John Wiley and Sons, Inc. , 2013 Technology

In a world of powerful new technologies, IT leadership is more important than ever before. But it is also rife with challenges, as traditional expectations are upended and new paradigms are created across virtually all...

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StoryBranding Signorelli, Jim Greenleaf Book Group Press , 2012 Marketing

In his book StoryBranding, Jim Signorelli shows readers how stories can be used as a unique, powerful way to define and sell a brand’s value. He defines a story as “a narrative about a character...

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Stop Spending, Start Managing Menon, Tanya | Thompson, Leigh Harvard Business School Publishing Corporation , 2016 Chinese
 
 
Stop Spending, Start Managing Menon, Tanya | Thompson, Leigh Harvard Business School Publishing Corporation , 2016 Management

Managers and leaders across industries and business environments often find themselves perplexed by problems that they simply cannot solve—regardless of how many dollars they spend, consultants they hire, or time and...

 
 
Stop Playing Safe Warrell, Margie John Wiley & Sons, Australia, Ltd. , 2013 Leadership

In Stop Playing Safe, Margie Warrell offers a range of practical tools to help leaders deal with constant change with forward-thinking boldness and intelligently informed resolve. Central to her...

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