New Titles

New Titles

 
Please Every Customer Lucas, Robert W. McGraw-Hill , 2011 Customer Focus

In an increasingly global business world, customer service organizations are faced with more and more diversity among customers and employees. Treating customers as a homogeneous group is certain to lead to service...

Audio summary available
 
 
Please Don't Shoot the Messenger! Goodman, Gary S. Contemporary Publishing Group , 2000 Communication, Management

Whether it's asking your boss for a raise, or dismissing an employee as painlessly as possible, this book addresses all kinds of thorny situations, how we can effectively communicate in business situations, and calmly...

 
 
Playing to Win Lafley, A G. | Martin, Roger L. Harvard Business School Publishing Corporation , 2013 Business Biographies, Business Strategy

Strategy development might seem tedious and overly complex to some, or more like a mystery requiring a little dose of magic to others, but crafting a good strategy can actually be fairly simple and straightforward....

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Plan B Kord, David Free Press , 2012 Business Strategy

In Plan B, David Kord Murray contends that one of the worst problems in business is the failure of detailed strategic plans that have taken a great deal of time and money to develop. The problem is...

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Pitch Perfect McGowan, Bill | Bowman, Alisa HarperCollins Publishers , 2014 Communication

Verbal communication is one of the most important skills in a person’s work life. The words people choose to use in a situation, the tone of voice they adopt, their ability to express themselves concisely, and the...

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Pitch Like A Girl Lichtenberg, Ronna Rodale Inc. , 2005 Business Strategy

"You throw like a girl" used to be the ultimate in playground put-downs. As adults, however, women can learn how to pitch their ideas in a way that's true to them and...

 
 
Pioneering New Products Bobrow, Edwin E. | Shafer, Dennis W. Dow Jones-Irwin , 1987 Innovation, Marketing

All businesses, institutions, governments, and cultures either grow through innovation and change or die without them. Businesses must be flexible in the face of change and able to develop products quickly and...

 
 
Pinfluence Hayden, Beth John Wiley & Sons, Inc. , 2012 Marketing, Technology

Social media has become a mainstream marketing tool must for any business that wants to succeed in today’s competitive environment. Pinterest, a social media tool centered on creating and sharing collections of digital...

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Pilgrimage to Warren Buffet's Omaha Matthews, Jeff McGraw-Hill Booksl , 2009 Economics & Finance

They come to Omaha by the tens of thousands, flocking to an annual meeting that has become legendary for investors, businesspeople, and fans of one of the savviest...

 
 
Persuasive Business Proposals Sant, Tom American Management Association , 2012 Communication

In Persuasive Business Proposals, Tom Sant explains how understanding the key features of a good business proposal will quickly increase sales. Business proposals are action-oriented documents that...

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