New Titles

New Titles

 
The AMA Handbook of Public Relations Dilenschneider, Robert L. AMACOM , 2010 Business Strategy

A strong Internet presence is vital to any consumer-oriented company. In addition to an effective website, companies must make use of social networking sites as well as blogs and microblogs. Certainly, the old media of...

Audio summary available
 
 
The Amazement Revolution Hyken, Shep GreenLeaf Book Group Press , 2011 Customer Focus, Management

In The Amazement Revolution, Shep Hyken states that when the people involved in an organization do what is right by customers and employees, a certain amount of customer service, marketing, and sales...

Audio summary available
 
 
The American Corporation Today Kaysen, Carl Oxford University Press , 1996 Global Business

In The American Corporation Today, Kaysen and 19 leading representatives of their professional disciplines, provide a comprehensive analysis of various aspects of the current American version of the...

 
 
The Apple Experience Gallo, Carmine The McGraw-Hill Companies , 2012 Customer Focus, Marketing

In The Apple Experience, communications coach Carmine Gallo explains the vision and values behind Apple’s success in customer service and in the business world. Apple centers around enriching lives,...

 
 
The Arc of Ambition Champy, James | Nohria, Nitin Perseus Books , 2000 Human Resources, Leadership, Personal Growth

Everyone has a dream that, for most, translates into a modest goal. However, some individuals are so driven that they are able to turn their dreams into spectacular achievements that forever change the world around...

 
 
The Art and Science of 360° Feedback Lepsinger, Richard | Lucia, Anntoinette D. John Wiley & Sons, Inc. , 2009 Leadership, Leadership Development, Management

Three hundred sixty degree feedback helps managers to get a clear picture of how they are perceived by their bosses, direct reports, colleagues, and others. Comprehensive data are collected from those who work for or...

Audio summary available
 
 
The Art and Science of Communication Perkins, P. S. John Wiley & Sons, Inc. , 2008 Personal Growth

P.S. Perkins’ The Art and Science of Communication informs the reader of the seven types of communication, beginning with the individual and ending on a global scale. Perkins argues that effective...

Audio summary available
 
 
The Art of Being Unreasonable Broad, Eli John Wiley & Sons, Inc. , 2012 Business Biographies, Leadership

Eli Broad’s most cherished possession, a paperweight from his wife Edythe, is inscribed with these words from George Bernard Shaw: “The reasonable man adapts himself to the world. The unreasonable one persists in...

Audio summary available
 
 
The Art of Connecting Raines, Claire | Ewing, Lara AMACOM , 2006 Communication, Diversity, Personal Growth, Relationships

In every kind of business and in every industry, workplaces are becoming more diverse, which has important and challenging implications for communication and for relationship building. In The Art of Connecting...

Audio summary available
 
 
The Art of Convening Neal, Craig | Craig, Patricia | Wold, Cynthia Berrett-Koehler Publishers, Inc. , 2011 Communication, Management

What if a meeting could change your life? In The Art of Convening, authors Craig and Patricia Neal offer a recipe for taking any meeting, gathering, or conversation and making it transformational. It...

Audio summary available
 
Syndicate content