New Titles

New Titles

 
The End Of Advertising As We Know It Zyman, Sergio | Brott, Armin John Wiley & Sons, Inc , 2002 Marketing

The best-selling author of The End Of Marketing As We Know It again gives us this no holds bar hard hitting battle advice for designing truly effective...

 
 
Wriston Zweig, Phillilp L. Crown Business , 1996 Business Biographies, Global Business, Leadership

In terms of intellectual and industry leadership and innovation, Walter Wriston deserves very high marks. While A. P. Giannini (Bank of America) and J. P. Morgan are in a league of their own for having started great...

 
 
Invisibles Zweig, David Penguin Group , 2014 Personal Growth

Many of the most fulfilled and happy people do not achieve fame or fortune as a result of the work they do, nor do they care to. Rather, they enjoy a deep sense of satisfaction from the unrecognized contributions they...

Audio summary available
 
 
Improve Your Competitive Strategy Zuckerman, Alan M. Health Administration Press , 2002 Business Strategy, Health Care

Until the early 1990s competition in the healthcare industry was friendly and almost completely harmless. Healthcare firms struggled to meet demand, and most markets required multiple entities to keep up with patient...

Audio summary available
 
 
Healthcare Strategic Planning Zuckerman, Alan M. Healthcare Administration Press , 2012 Business Strategy, Health Care

In Healthcare Strategic Planning, Alan M. Zuckerman explores the latest research and step-by-step processes involved in strategic planning. Strategic planning is an invaluable management tool that...

Audio summary available
 
 
The Support Economy Zuboff, Shoshana | Maxmin, James Viking Penguin India , 2002 Economics & Finance, Human Resources, Management

According to Zuboff and Maxmin, the past 50 years have seen the rise of a new breed of individual, that has, over time, changed more than the organizations upon which it depends. These new individuals, in their search...

 
 
Repeatability Zook, Chris | Allen, James Harvard Business School Publishing Corporation , 2012 Business Strategy

In today’s business world, successful strategies rely less on detailed blueprints than on a general plan that can be adapted as company needs and market demands change. In Repeatability, Chris Zook and...

Audio summary available
 
 
Profit from the Core Zook, Chris | Allen, James Harvard Business School Publishing Corporation , 2010 Business Strategy

Having a focus on the core of their businesses is more important than ever for companies who want to maintain their competitive advantages. This foundation is crucial for companies who not only want to keep the market...

Audio summary available
 
 
La reproductibilité Zook, Chris | Allen, James Harvard Business School Publishing Corporation , 2012 French

Dans le monde des affaires d’aujourd’hui, la réussite d’une stratégie tient moins à des schémas détaillés qu’à un plan général capable d’évoluer en fonction des besoins de l’entreprise et du marché. Dans La...

 
 
Wiederholbarkeit Zook, Chris | Allen, James Harvard Business School Publishing Corporation , 2012 German

In der heutigen Geschäftswelt basieren erfolgreiche Strategien weniger auf detaillierten Entwürfen als auf einem allgemeinen Plan, der sich an wechselnde Unternehmens- und Marktanforderungen...

 
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