The Network Imperative
IN THIS SUMMARY
Digital transformation is impacting every industry, and the performance gap between the early and late adopters of digital platforms and networks is widening. Considering this accelerating reality, organizations need to transform their business models to keep pace or they will fall prey to today’s digital elite. In The Network Imperative, Barry Libert, Megan Beck, and Jerry Wind demonstrate how incumbent (non-digital, non-network, non-platform) organizations can grow and profit by shifting their capital (time and money) from tangible, physical, firm-based offerings to embracing intangible, digital, network-based business models. The authors provide 10 levers every organization can pull and a 5-step process to pivot toward greater growth and profits in today’s hyperconnected world.