Network Advantage

Network Advantage

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Greve, Henrich | Rowley, Tim | Shipilov, Andrew Jossey-Bass, 2014 Audio summary available
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IN THIS SUMMARY

Some firms have no strategy to form or grow their alliances and partnerships. Others are simply unsure as to what strategy is best. In Network Advantage, management experts Henrich Greve, Tim Rowley, and Andrew Shipilov explain the key strategic options and provide a step-by-step guide to creating a portfolio that works best both in the short term and over time. Most importantly, they show that network advantage is not limited to any one type or size of organization; it is accessible to any company with the vision and wherewithal to pursue it.