Managing Organizational Change

Managing Organizational Change

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Campbell, Helen Kogan Page Limited, 2014 Audio summary available
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IN THIS SUMMARY

Managing organizational change requires simultaneous attention to ten cyclical elements that constitute the Cycle of Change model. First are four foundational elements a company must have to implement change: culture, capacity, commitment, and capability. The next six elements are the things a company must do: direct, drive, and deliver refer to getting ready for change; prepare, propagate, and profit refer to achieving the benefits of change. In Managing Organizational Change, Helen Campbell describes each of these elements in detail, offering potential traps and ways to avoid them as well as real-life case studies from which to learn.