It Ain't as Easy as It Looks

It Ain't as Easy as It Looks

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Bibb, Porter Crown Publishing, 1993
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IN THIS SUMMARY

An unauthorized, but informed biography of Ted Turner -billionaire, womanizer, sports impresario, and communications visionary. This unvarnished, definitive portrait analyzes the man, his empire, and his impact on mass media and contemporary culture. This book has something for everyone. Bibb cuts through all the media hype, exhaustive documentation, and Turner’s own blustering sound and fury to provide a lucid, objective portrait, written with tongue-in-cheek humor. Bibb is very much a serious, authoritative commentator, providing an investment banker analysis of the Turner empire, as well as a cogent primer on cable television. Never, however, does he let data bog down a good story, but maintains-at all times-a contagious enthusiasm about his subject.