Innovation Engine

Innovation Engine

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Desai, Jatin John Wiley & Sons, Inc., 2013 Audio summary available
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IN THIS SUMMARY

In today’s constantly evolving world, companies need a strong sense of innovation in order to be most successful. In Innovation Engine, Jatin Desai takes the idea of innovation to C-suite executives and explains not only how to bring innovation to the business setting but also how to get employees and management on board as well. Through striking a balance among profit, performance, and creativity Desai shows companies how to put the innovation engine in motion.