Influencer
IN THIS SUMMARY
Everyone faces challenges in their personal, work, and community lives. Although these challenges vary in intensity, pervasiveness, and type, all require influence to solve. Rather than surrender to circumstances, assuming these situations are beyond one’s control, individuals can learn and apply influence strategies to bring about desired change.
In Influencer, authors Patterson, Grenny, Maxfield, McMillan, and Switzler provide readers with a collection of powerful influence strategies that can be combined to make such change inevitable. Using real-world examples from expert influencers who have discovered solutions to some of society’s most challenging problems, combined with theory from several of the world’s most renowned social scientists, the authors propose six sources of influence that can be harnessed to effect lasting change.


