The Image of Success

Lizandra Vega wrote The Image of Success, a detailed and practical guide to putting one’s best foot forward in the working world, to help others maximize their professional success. A certified image coach, recruiter, and co-founder of Perennial Resources International in New York City, Lizandra Vega has successfully coached thousands during her 15 years in the field on how to present the best possible image as they seek to advance their careers. According to Vega, the ABC’s of image are appearance, behavior, and communication. Fair or not, assumptions are often based on image, regardless of what is in a person’s résumé. Capitalizing on one’s image creates a competitive advantage.