Igniting the Third Factor

Research indicates that coaching can increase performance much more than skill-focused job training alone. Most leaders, however, never learn the basic principles of successful coaching, why they are important, or how to apply them in a business setting.

In Igniting the Third Factor, Dr. Peter Jensen describes five practices that characterize exceptional coaches and explains how each can be used in any leadership setting. All five practices have a common denominator: they are grounded in a strong developmental bias – their goal is to inspire individuals to actively participate in their own development. Jensen calls this individual-driven development the Third Factor. He encourages leaders to ignite the Third Factor in their performers, employees, and workers through self-management, trust building, imagery, uncovering and working through blocks, and embracing adversity.