Evolve or Die
IN THIS SUMMARY
In Evolve or Die, Robin Crow illustrates how those businesses that adapt the fastest are the ones that succeed the most. Amidst accelerating population growth, diminishing natural resources, increasing demand for energy, environmental problems, and financial uncertainty, businesses must evolve in order to stay alive. Crow reveals how these major global challenges actually create opportunities for growth. He offers seven steps to creating sustainable, profitable business solutions that will prepare organizations for the future, and make the world a better place in the process. As the population grows and developing countries use more resources, the same pattern of growth that has brought a century of progress now threatens a dramatic reversal. Business leaders must start thinking ahead and preparing their organizations for the future. In order to survive and prosper, businesses models must be designed to succeed over the next decade, not just the next quarter.