Doing Business in Asia's Booming "China Triangle"
IN THIS SUMMARY
Ample business opportunities exist in the Chinese market, but they are not quickly or easily obtained. The most frustrating obstacle is the country’s lack of buying power relative to its huge population, which remains 80 percent rural and very poor. Official concern about inflation and the flight of foreign exchange currency also causes China to control its market through a system of state-run import and export organizations. The author provides essential knowledge of the following: demographics of the typical Chinese urban and rural consumer; who the "big spenders" are in new China; whether China has a middle class; how to obtain information about market niches; the best approach for a foreign company; and selling opportunities in Taiwan.