A Crowdfunder’s Strategy Guide

A Crowdfunder’s Strategy Guide

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Stegmaier, Jamey Berrett-Koehler Publishers, Inc., 2015 Audio summary available
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IN THIS SUMMARY

Online crowdfunding platforms have changed the way creative people can bring their dreams to life. Anybody who is passionate about an idea can initiate a crowdfunding project. On these platforms, an entrepreneur can establish a funding goal, set a time frame, build a project web page, and offer a few rewards to those who back the project in return for their support. In A Crowdfunder's Strategy Guide, Jamey Stegmaier shares his experience with crowdfunding projects, presenting methods that have worked for him as well as those that have been unsuccessful. He guides potential entrepreneurs through the planning and execution phases, pointing out the pitfalls they might encounter and providing advice for achieving success.