The Connectors

Executives and sales representatives need the help of others to grow their businesses and achieve success. Co-workers, employees, and clients are vital parts of most enterprises, but very often executives and sales representatives lack the communications and networking skills that help them make contacts and win referrals, or get the most out of the people with whom they work. In The Connectors, author and marketing consultant Maribeth Kuzmeski explores many strategies and techniques executives and sales representatives can employ to form bonds with people that can lead to profitable long-term business relationships. As Kuzmeski writes, “Those who are able to create bonds, engage others, and develop impactful business relationships have—and will—open doors that create a visible path to success.”