Technology

Technology

 
Business Intelligence Applied Gendron, Michael S. John Wiley & Sons, Inc. , 2013 Business Strategy, Technology

All businesses want to create, strengthen, or maintain their competitive advantage, and in today’s world, this involves information technology. Although few would dispute the value of technology, determining which...

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C-Scape Kramer, Larry Harper Collins Publishers , 2010 Technology

In a world that is changing faster than ever, every aspect of business is increasingly conducted through media. The birth of new technologies that bring multiple forms of media onto single devices and online platforms...

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It’s Not the Size of the Data: It’s How You Use It Pauwels, Koen AMACOM , 2014 Technology

It’s Not the Size of the Data: It’s How You Use It combines rigorous research, numerous case studies, and step-by-step instructions on how to design and implement a marketing analytics dashboard. Koen...

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Data Crush Surdak, Christopher AMACOM , 2014 Customer Focus, Technology

Advances in technology combined with the proliferation of data—the information gleaned from consumers’ movements online, through emails, over their phones, and in stores—has opened up many possibilities and...

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Calculating Success Hoffmann, Carl | Lesser, Eric | Ringo, Tim Harvard Business School Publishing Corporation , 2012 Business Strategy, Technology

In Calculating Success, Carl Hoffmann, Eric Lesser, and Tim Ringo combine their decades of experience in data analytics to explore how companies can make the best use of the data they collected...

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The Social Organization Bradley, Anthony J. | McDonald, Mark P. Harvard Business School Publishing Corporation , 2011 Teams, Technology

While increasing numbers of organizations are investing in social media technology, few are successfully using it to create value through mass collaboration. In The Social Organization, social media...

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The Lean Enterprise Owens, Trevor | Fernandez, Obie John Wiley & Sons, Inc. , 2014 Business Strategy, Technology

Many large organizations want to be innovative, but innovation can be difficult for them because they are too tied to their legacy brands to embrace disruptive innovations. Staffers with an entrepreneurial bent often...

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The Visual Organization Simon, Phil John Wiley & Sons, Inc. , 2014 Technology

In The Visual Organization, Phil Simon asserts that traditional business intelligence tools are inadequate for managing and understanding big data. Major entertainment technology companies have solved...

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Big Data @ Work Davenport, Thomas H. Harvard Business School Publishing Corporation , 2014 Technology

In Big Data @ Work, Thomas H. Davenport reports that the challenges and opportunities of big data are very real. Based on research into dozens of companies, Davenport explains why big data matters,...

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The Solution Revolution Eggers, William D. | Macmillan, Paul Harvard Business School Publishing Corporation , 2013 Social Responsibility, Technology

In the past decade, multi-billion-dollar markets have been forming around the world's toughest problems. Governments, businesses, and ordinary citizens are finding that working together to solve...

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