Innovation

Innovation

 
Barons of the Sky Biddle, Wayne Simon & Schuster , 1991 Business Biographies, Innovation

In Barons of the Sky, Biddle describes the birth and evolution of an important American industry-the Aerospace Industry. Biddle addresses the questions of how and why a liberal democracy has allowed...

 
 
Built to Love Boatwright, Peter | Kagan, Jonathan Berrett-Koehler Publishers , 2010 Innovation, Marketing

In Built to Love by Peter Boatwright and Jonathan Kagan, product emotions are defined as personal feelings invoked by a specific brand, service, or product. For the most part, individuals purchase...

Audio summary available
 
 
Pioneering New Products Bobrow, Edwin E. | Shafer, Dennis W. Dow Jones-Irwin , 1987 Innovation, Marketing

All businesses, institutions, governments, and cultures either grow through innovation and change or die without them. Businesses must be flexible in the face of change and able to develop products quickly and...

 
 
Driving Change Brewster, Mike | Dalzell, Frederick Hyperion Books , 2007 Change Management, Innovation, Management

The presence of UPS--both domestically and internationally--is unmistakable. After all, the package delivery and logistics corporation tracks over fifteen million packages daily. But UPS has not always been the...

 
 
Innovate the Pixar Way Capodagli, Bill | Jackson, Lynn McGraw-Hill , 2010 Innovation

Today, many American companies are highly risk averse and are taking a short-term view of business. Greater focus on innovation is needed to make companies more competitive. In Innovate the Pixar Way,...

Audio summary available
 
 
Outsmart! Champy, Jim FT Press , 2008 Business Strategy, Entrepreneurship, Innovation

Companies that can outsmart the competition know who they are, where they want to be, and how to get there. They are constantly seeking new ways to be distinctive and competitive, are inclined to action, and are...

 
 
The Innovator's Prescription Christensen, Clayton M. | Grossman, Jerome H. | Hwang, Jason McGraw-Hill , 2009 Health Care, Innovation

It will not come as news to most Americans that the United States health care system is in critical condition. Each year, fewer people can afford to pay for medical care and fewer businesses can afford to provide...

Audio summary available
 
 
Communicating for Managerial Effectiveness Clampitt, Phillip G. Sage Publications , 2001 Communication, Innovation, Major Works, Management, Personal Growth

It is Clampitt's premise that because communication is at the core of managerial effectiveness, managers must have a clear view of their abilities to communicate and the challenges involved in the process, however,...

 
 
The Other 90 Percent Cooper, Robert K. Crown Publishing , 2001 Innovation, Leadership, Personal Growth

Although a host of recent scientific discoveries have found that human capacity is limitless, most people, because of an innate biological predisposition, use only a tiny fraction of the immense power of their...

 
 
Microsoft Secrets Cusumano, Michael A. | Selby, Richard W. The Free Press , 1996 Business Biographies, Innovation, Management, Marketing

Drawing on almost two years of on-site observation, 40 in-depth interviews, and unprecedented access to confidential documents and project data, the authors focus specifically on Microsoft’s unique "synch-and-stabilize...

 
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