Entrepreneurship

Entrepreneurship

 
Small Business Smarts O'Leary, Steve | Sheehan, Kim | Lentz, Sterling Praeger , 2011 Business Strategy, Entrepreneurship, Marketing

Although small businesses are in stiff competition with big box, large-franchise corporations that have multi-million-dollar marketing budgets, social media can help level the playing field. Social media sites such as...

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Start at the End Lavinsky, Dave John Wiley & Sons, Inc. , 2012 Business Strategy, Entrepreneurship

When entrepreneurs launch their businesses, they are highly motivated by the prospect of making and keeping them successful. However, initial visualizations of success can quickly give way to a host of day-to-day...

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Start-Up Nation Senor, Dan | Singer, Saul Twelve , 2009 Economics & Finance, Entrepreneurship

Established in 1948, the nation of Israel is comparably very young. It also faces daunting challenges, surrounded by hostile nations, facing an Arab boycott, and boasting few natural resources. Yet today Israel is a...

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Startup Weekend Nager, Marc | Nelsen, Clint | Nouyrigat, Franck John Wiley & Sons, Inc. , 2012 Entrepreneurship

What began as a casual conversation during a weekend road trip has evolved into a global phenomenon. Startup Weekend has hosted more than 300 events in over 55 different countries. More than 34,000 people have attended...

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Successful Acquisitions Braun, David AMACOM , 2013 Business Strategy, Entrepreneurship

About three-quarters of mergers and acquisitions (M&As) fail to yield the positive outcomes the initiating companies expected. The failure rate is so high because most M&As are reactive, often impulse buys that...

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SuperBusiness Doherty, Fraser Capstone Publishing, Ltd. , 2011 Business Biographies, Business Strategy, Customer Focus, Entrepreneurship, Innovation, Marketing, Social Responsibility

Young entrepreneurs are often viewed as overnight sensations or flukes in the business world. In SuperBusiness, Fraser Doherty shows that youth does not always equate with inexperience. He recounts how...

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The Entrepreneur Equation Roth, Carol BenBella Books, Inc. , 2012 Entrepreneurship

Many business self-help books assume that anyone can be an entrepreneur. Those who have built businesses know there is no magic plan to create a business that makes a million dollars a day. In The Entrepreneur...

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The Everyday Entrepreneur Basso, Rob | Genn, Adina John Wiley & Sons, Inc. , 2013 Entrepreneurship

Many people dream of opening their own businesses, but the entrepreneurs who succeed know how to calculate the risks involved, win investors’ confidence, and persevere through trying times. While many entrepreneurs are...

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The Good Fail Latman, Richard Keith John Wiley & Sons, Inc. , 2012 Business Strategy, Entrepreneurship

In The Good Fail, Richard Keith Latman tells the story of his company, Microworkz, and share the lessons he has drawn over time from its failure. Latman defines a “good fail” as one where the learning...

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The Greater Goal Jennings, Ken | Hyde, Heather Berrett-Koehler Publishers, Inc. , 2012 Entrepreneurship, Leadership

In The Greater Goal, authors Ken Jennings and Heather Hyde utilize a unique approach to educate readers: imparting valuable leadership lessons through a compelling fictional narrative. Reading more...

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