Entrepreneurship

Entrepreneurship

 
SuperBusiness Doherty, Fraser Capstone Publishing, Ltd. , 2011 Business Biographies, Business Strategy, Customer Focus, Entrepreneurship, Innovation, Marketing, Social Responsibility

Young entrepreneurs are often viewed as overnight sensations or flukes in the business world. In SuperBusiness, Fraser Doherty shows that youth does not always equate with inexperience. He recounts how...

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The Entrepreneur Equation Roth, Carol BenBella Books, Inc. , 2012 Entrepreneurship

Many business self-help books assume that anyone can be an entrepreneur. Those who have built businesses know there is no magic plan to create a business that makes a million dollars a day. In The Entrepreneur...

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The Everyday Entrepreneur Basso, Rob | Genn, Adina John Wiley & Sons, Inc. , 2013 Entrepreneurship

Many people dream of opening their own businesses, but the entrepreneurs who succeed know how to calculate the risks involved, win investors’ confidence, and persevere through trying times. While many entrepreneurs are...

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The Good Fail Latman, Richard Keith John Wiley & Sons, Inc. , 2012 Business Strategy, Entrepreneurship

In The Good Fail, Richard Keith Latman tells the story of his company, Microworkz, and share the lessons he has drawn over time from its failure. Latman defines a “good fail” as one where the learning...

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The Greater Goal Jennings, Ken | Hyde, Heather Berrett-Koehler Publishers, Inc. , 2012 Entrepreneurship, Leadership

In The Greater Goal, authors Ken Jennings and Heather Hyde utilize a unique approach to educate readers: imparting valuable leadership lessons through a compelling fictional narrative. Reading more...

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The New Secrets of CEOs Tappin, Steve | Cave, Andrew Nicholas Brealey Publishing , 2010 Business Biographies, Entrepreneurship, Leadership

CEOs face a life that not many people have the opportunity to experience. Not only are they in a position to effect great change, but as leaders of companies, they also have an incredible amount of responsibility and...

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The Price Advantage Baker, Walter L. | Marn, Michael V. | Zawada, Craig C. John Wiley & Sons, Inc. , 2010 Entrepreneurship, Marketing

The Price Advantage, written by Walter Baker, Michael Marn, and Craig Zawada, outlines how to initiate and maintain appropriate pricing in order to effectively increase profits. By taking advantage of...

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The Risk Takers Martin, Renee | Martin, Don Perseus Books , 2010 Business Biographies, Entrepreneurship

Starting a business, keeping it going through the inevitable ups and downs of the business cycle, and making it wildly successful are all part of the American Dream. However, being a small business owner is also a...

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The Self-Made Myth Miller, Brian | Lapham, Mike Berrett-Koehler Publishers , 2012 Entrepreneurship, Personal Growth

In The Self-Made Myth, Brian Miller and Mike Lapham examine the widespread belief that successful people in America are “self-made,” with little outside help. While hard work, creativity, and sacrifice...

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Upstarts! Fenn, Donna McGraw-Hill , 2010 Entrepreneurship, Technology

Upstarts! by Donna Fenn describes a generation uniquely primed for entrepreneurship due to its native familiarity with digital media, its creativity, and the family and educational cultures which have...

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