Business Strategy

Business Strategy

 
Pricing with Confidence Holden, Reed K. | Burton, Mark R. John Wiley & Sons, Inc. , 2008 Business Strategy, Marketing

In Pricing with Confidence, Reed K. Holden and Mark R. Burton offer ten rules of engagement that put companies back in the driver’s seat during price negotiations. Their solution builds revenues and...

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Pricing for Profit Furtwengler, Dale AMACOM , 2010 Business Strategy, Entrepreneurship, Marketing

Who has never fretted that raising prices will cause a business to fail? Even those who know their products are the best may feel trapped by industry pricing if they do not know how to quantify and communicate value....

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Prescription for Lasting Success Reynolds, MD, PhD, Susan F. John Wiley & Sons, Inc. , 2012 Business Strategy, Leadership

Organizations are created by humans and have aspects similar to human health, and as a former emergency physician, Susan F. Reynolds approaches the health of an organization in the same manner she treats a human...

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Predictable Success McKeown, Les Greenleaf Book Group , 2010 Business Strategy

In Predictable Success, Les McKeown explains that any business, any organization—any group of any sort—that grows and reaches for success is going to go through certain steps and will have to endure...

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Plan B Kord, David Free Press , 2012 Business Strategy

In Plan B, David Kord Murray contends that one of the worst problems in business is the failure of detailed strategic plans that have taken a great deal of time and money to develop. The problem is...

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Performance Management Cokins, Gary John Wiley & Sons, Inc. , 2004 Business Strategy, Major Works, Management

The global business landscape has changed immensely over the past several decades according to author Gary Cokins, and it is time for the world’s business leaders to acknowledge that their organizations must change as...

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Now...Build a Great Business! Thompson, Mark | Tracy, Brian AMACOM , 2011 Business Strategy, Leadership

Today, competition is fierce and more determined than ever, and the challenges of business are greater and more demanding. The only way to survive and thrive is to build a great business that can withstand the economic...

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No Magic Bullet Willmore, Joe ASTD Press , 2009 Business Strategy, Productivity

There are hundreds of best-selling books that claim to have the secret to organizational success. Additionally, there are thousands of business consultants who have made lucrative careers pushing programs that...

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Next-Generation Wellness at Work Overman, Stephenie Praeger , 2009 Business Strategy, Human Resources

In Next-Generation Wellness at Work, Stephenie Overman introduces the concept of Wellness programs in the workplace, and outlines the ways they can benefit an organization. A properly implemented wellness program can...

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My Secret Life on the McJob Newman, Jerry McGraw-Hill , 2007 Business Biographies, Business Strategy, Management

In March 1998 Jerry Newman visited a fast food restaurant with his daughter for breakfast. In her breakfast sandwich was a finger from a plastic sanitary glove. That experience led Newman, a university business...

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