Business Strategy

Business Strategy

 
The Consulting Bible Weiss, Alan John Wiley & Sons, Inc. , 2011 Business Strategy, Entrepreneurship

When bestselling author and marketing consultant Alan Weiss started working on his own in 1985, he established himself as “The Contrarian”—the man most likely to point out that the emperor was wearing no clothes—with...

 
 
What Works Cornish, Robert | Seabrook, Wil John Wiley & Sons, Inc. , 2012 Business Strategy

Robert Cornish and Wil Seabrook started a company to improve clients’ sales, but they do not classify their business as an advertising, marketing, or PR firm; instead, they call it a “strategic relations agency.”...

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The 4 Disciplines of Execution McChesney, Chris | Covey, Sean | Huling, Jim Free Press , 2012 Business Strategy, Leadership

After leaders decide on a strategy, their biggest challenge is motivating people to implement their plans at high levels of excellence. Although business schools teach people how to develop strategies, they rarely...

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Everybody’s Business Wilson, Dr. Marta Greenleaf Book Group Press , 2012 Business Strategy, Entrepreneurship

In Everybody’s Business, Dr. Marta Wilson explores different aspects of business, including performance assessment, the importance of business strategy, and how to sustain productivity, in order to...

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It’s All About Who You Hire, How They Lead, ... Mandel, Morton L. | Byrne, John A. Jossey-Bass , 2013 Business Biographies, Business Strategy

In It’s All About Who You Hire, How They Lead, …, self-made billionaire Morton Mandel relates his own personal experiences in order to demonstrate his philosophies about business, the social sector,...

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Failure Is Obsolete Rabhan, Benji Morgan James Publishing , 2013 Business Strategy

In Failure Is Obsolete, entrepreneur Benji Rabhan discusses his method for preventing failure and ensuring success in business. He points out that, in today’s high-paced information age, innovators...

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Likeable Social Media Kerpen, Dave The McGraw-Hill Companies, Inc. , 2011 Business Strategy, Customer Focus, Marketing

Social networks can host numerous conversations at one time with potentially thousands or even millions of people in what has become the world’s largest cocktail party. Those qualities that are deemed valuable at a...

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The CEO’s Boss Klepper, William M. Columbia University Press , 2010 Business Strategy, Leadership

Effective corporate governance in a turbulent economy depends on a strong and productive partnership between a company’s board of directors and its CEO. But such partnerships are not easy to create or maintain, as...

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What You Need to Know about Starting a Business Duncan, Kevin Capstone Publishing Ltd. , 2011 Business Strategy, Entrepreneurship

In What You Need to Know about Starting a Business, Kevin Duncan offers would-be entrepreneurs a crash course in setting up any kind of business. He provides advice and tips on everything from refining...

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When Talent Isn’t Enough Fischer, Kristen The Career Press , 2013 Business Strategy, Personal Growth, Productivity

When creative professionals become freelancers, starting part-time or full-time businesses of their own, talent is just one part of the equation. In  When Talent Isn’tnough, Kristen Fischer...

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