Business Strategy

Business Strategy

 
Small Business Smarts O'Leary, Steve | Sheehan, Kim | Lentz, Sterling Praeger , 2011 Business Strategy, Entrepreneurship, Marketing

Although small businesses are in stiff competition with big box, large-franchise corporations that have multi-million-dollar marketing budgets, social media can help level the playing field. Social media sites such as...

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The Instant Survivor Moorhead, Jim Greenleaf Book Group Press , 2012 Business Strategy, Leadership

Many problems can assail an organization or its employees, and in The Instant Survivor, Jim Moorhead outlines methods that major companies and leaders use to respond to crises. Crises can cause people...

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American Wheels Chinese Roads Dunne, Michael J. John Wiley & Sons, Inc. , 2011 Business Strategy, Entrepreneurship

Michael Dunne is an American businessman with over 20 years of experience working in China in the automotive industry, initially as an industry consultant and more recently as an investment advisor. In American...

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Plan B Kord, David Free Press , 2012 Business Strategy

In Plan B, David Kord Murray contends that one of the worst problems in business is the failure of detailed strategic plans that have taken a great deal of time and money to develop. The problem is...

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Be the Elephant Kaplan, Steve Workman Publishing , 2006 Business Strategy

In Be the Elephant, marketing guru and best-selling author Steve Kaplan offers a detailed playbook for successfully growing businesses of all sorts and sizes, while exploring the ways a growing...

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Joining Forces Marks, Mitchell Lee | Mirvis, Philip H. Jossey-Bass , 2010 Business Strategy

While mergers, acquisitions, and alliances are more common than ever in today’s strategic business climate, only 25 percent of all mergers succeed. In Joining Forces, authors Mitchell Lee Marks and...

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Building the High-Trust Organization Shockley-Zalabak, Pamela S. | Morreale, Sherwyn P. | Hackman, Michael Z. John Wiley & Sons, Inc. , 2010 Business Strategy

Trust is not just important; it is the main element of success for any organization. High-trust organizations grow faster, innovate and execute better, enjoy more stakeholder loyalty, and are more valuable than...

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Thinking Forward Griffith, John R. | White, Kenneth R. | Cahill, Patricia Health Administration Press , 2003 Business Biographies, Business Strategy, Health Care

“Thinking forward” is the phrase used by Patricia Cahill, president and CEO of Catholic Health Initiatives (CHI), to describe the process that put CHI on the road to its current success. Thinking forward is the way CHI...

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The Power of LEO Chowdhury, Subir McGraw-Hill , 2012 Business Strategy, Customer Focus

Despite business management’s best efforts, quality improvement cannot be achieved through piecemeal changes or the efforts of a single, specialized department alone. According to quality expert Subir Chowdhury, true...

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Growth or Bust! Faust, Mark Career Press, Inc. , 2011 Business Strategy, Management

In Growth or Bust!, growth and turnaround consultant Mark Faust describes how most companies have the inherent ability to greatly increase growth, and describes methods that combine the creation of...

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