Business Strategy
Business Strategy
In Implementing Strategic Change, authors Tom Bevington and Danny Samson investigate why the most thorough business strategies can be disastrous upon implementation. They focus their attention on the...
In Beyond Performance, Scott Keller and Colin Price strive to offer an explanation for why so few companies that achieve excellence are able to maintain it. They make their case with extensive research...
In Sidestep & Twist, James Gardner dispels the notion that companies that throw money into innovation will automatically have successful products and services. Instead, in many cases, companies...
Although small businesses are in stiff competition with big box, large-franchise corporations that have multi-million-dollar marketing budgets, social media can help level the playing field. Social media sites such as...
Many problems can assail an organization or its employees, and in The Instant Survivor, Jim Moorhead outlines methods that major companies and leaders use to respond to crises. Crises can cause people...
Michael Dunne is an American businessman with over 20 years of experience working in China in the automotive industry, initially as an industry consultant and more recently as an investment advisor. In American...
In Plan B, David Kord Murray contends that one of the worst problems in business is the failure of detailed strategic plans that have taken a great deal of time and money to develop. The problem is...
People routinely spend long hours writing proposals, filling out paperwork, or sitting in meetings at work only to wonder if their hard work has achieved anything. In other words, many employees are caught in a trap of...
In Be the Elephant, marketing guru and best-selling author Steve Kaplan offers a detailed playbook for successfully growing businesses of all sorts and sizes, while exploring the ways a growing...
While mergers, acquisitions, and alliances are more common than ever in today’s strategic business climate, only 25 percent of all mergers succeed. In Joining Forces, authors Mitchell Lee Marks and...
