Business Strategy

Business Strategy

 
Performance Management Cokins, Gary John Wiley & Sons, Inc. , 2004 Business Strategy, Major Works, Management

The global business landscape has changed immensely over the past several decades according to author Gary Cokins, and it is time for the world’s business leaders to acknowledge that their organizations must change as...

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At the Crossroads Coltoff, Philip John Wiley & Sons, Inc. , 2010 Business Strategy, Social Responsibility

In At the Crossroads, Philip Coltoff examines how not-for-profit organizations can address today’s critical issues in ways that will help redefine their missions and expand their visions. Not-for-...

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Driving Results Through Social Networks Cross, Rob | Thomas, Robert J. Jossey-Bass , 2009 Business Strategy, Management, Productivity, Relationships

Most leaders still rely too heavily on formal structures when designing their organizations and implementing strategy. However, these formal organizational structures often overlook the fact that every organization...

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Evolve or Die Crow, Robin John Wiley & Sons, Inc. , 2010 Business Strategy

In Evolve or Die, Robin Crow illustrates how those businesses that adapt the fastest are the ones that succeed the most. Amidst accelerating population growth, diminishing natural resources, increasing...

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The Credible Company D'Aprix, Roger Jossey-Bass , 2009 Business Strategy, Communication, Leadership, Management

Why is it that there is a record number of employees who no longer trust the management of the companies for whom they work? What is being lost – or left unsaid – in the communication between executive leadership and...

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The Shift Davis, Scott M. | Kotler, Philip Jossey-Bass , 2009 Business Strategy, Marketing

In the past, marketing was viewed as a function that simply provided sales support. However, marketing has now become a strategic growth driver and is essential in communicating customer insights throughout the company...

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Designing the Smart Organization Deiser, Roland Jossey-Bass , 2009 Business Strategy, Leadership Development

Roland Deiser’s Designing the Smart Organization tackles the challenges of initiating corporate learning programs in order to compete in today’s global market. Corporate learning programs are a...

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The Remedy Dennis, Pascal Lean Productivity Network , 2010 Business Strategy, Productivity

Whereas Lean thinking has traditionally been applied to manufacturing, it has great potential to improve other areas of operation as well. It can even benefit organizations that are not involved in manufacturing. The...

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Public Relations in Asia Pacific Devereux, Mary M. | Peirson-Smith, Anne John Wiley & Sons, Inc. , 2009 Business Strategy, Communication

In Public Relations in Asia Pacific, authors Mary M. Devereux and Anne Peirson-Smith draw on their combined 41 years of experience as public relations professionals and educators (almost entirely in...

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The AMA Handbook of Public Relations Dilenschneider, Robert L. AMACOM , 2010 Business Strategy

A strong Internet presence is vital to any consumer-oriented company. In addition to an effective website, companies must make use of social networking sites as well as blogs and microblogs. Certainly, the old media of...

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