Business Strategy
Business Strategy
Marketing opportunities have exploded in the last decade, increasing customer touch-points far beyond the traditional print, television, radio, and out-of-home categories. At the same time, audience groups have become...
Attaining organizational excellence begins by asking the right questions, and often the ones that appear simplest are both the most difficult and the most vital to answer. Peter F. Drucker, the seminal writer on the...
Companies that are strategically agile learn to change their direction quickly and to transform themselves without losing their day-to-day business momentum. These companies usually have CEOs and top leadership teams...
What does the ideal organic team look like? The Firefly Effect addresses the key characteristics that compose creative, energetic, and productive teams and discusses practical methods leaders can use...
In the past, an engineer’s primary focus was finding simple and elegant ways of implementing design requirements. To succeed today, however, engineers must also possess an understanding of environmental issues, legal...
The challenges facing leaders today continue to grow as the needs of investors, customers, and employees conflict with one another. Leading in Times of Crisis by David L. Dotlich, Peter C. Cairo, and...
As big companies move their jobs to China, sell their products in America, and run their profits through the Cayman Islands to avoid taxes, they undermine American...
In market economies, value is a very important metric. Investors want the value of their funds to grow in ways that compensate them for risk, as well as for the interest they sacrificed by not investing elsewhere. To...
In Enterprise Project Governance, authors Paul C. Dinsmore and Luiz Rocha explain that large organizations need effective overall program and project management in order to succeed. Enterprise Project...
A strong Internet presence is vital to any consumer-oriented company. In addition to an effective website, companies must make use of social networking sites as well as blogs and microblogs. Certainly, the old media of...
