Business Strategy
Business Strategy
In 2000, Becton, Dickinson and Company (BD) was competing in a medical technology market that was much different than the one it had grown up in. The current market was fully globalized, and regulations were changing...
In Implementing Strategic Change, authors Tom Bevington and Danny Samson investigate why the most thorough business strategies can be disastrous upon implementation. They focus their attention on the...
Organizational change is difficult, expensive, time consuming, and, increasingly, the way of the business world. In the global marketplace, the pace of radical adjustments due to shifting markets, cultures, supplies,...
A supply chain includes all components of a business responsible for gathering the materials and services required to make a product, as well as the manufacture and shipment of the product to stores and, ultimately,...
Ken Blanchard, author of The One Minute Manager and Sheldon Bowles assert that customers have long been neglected and abused by companies that they have developed...
Robert H. Bloom believes that every company inherently possesses the leverage they need to launch their product or service toward greatness. The Inside Advantage explains the strategy and tools...
The B2B Social Media Book is about profit. Authors Kipp Bodnar and Jeffrey L. Cohen explain that B2B (business-to-business) marketing is at a crossroads. Either companies can continue to do things the...
The best-selling job-hunter's bible for decades, this indispensable resource is a complete handbook for people who are on a quest to find their mission in life, or...
Strategic Procurement by Caroline Booth explores how business success can hinge on procurement, examines the aspects of good procurement, and offers insights for unlocking the latent value that can be...
Don't simply present. Persuade, inspire and perform! Research shows that a memorable presentation is a combination of stirring your audience's emotions while appealing...
