Business Strategy
Business Strategy
The global business landscape has changed immensely over the past several decades according to author Gary Cokins, and it is time for the world’s business leaders to acknowledge that their organizations must change as...
"You throw like a girl" used to be the ultimate in playground put-downs. As adults, however, women can learn how to pitch their ideas in a way that's true to them and...
In Plan B, David Kord Murray contends that one of the worst problems in business is the failure of detailed strategic plans that have taken a great deal of time and money to develop. The problem is...
In Predictable Success, Les McKeown explains that any business, any organization—any group of any sort—that grows and reaches for success is going to go through certain steps and will have to endure...
Organizations are created by humans and have aspects similar to human health, and as a former emergency physician, Susan F. Reynolds approaches the health of an organization in the same manner she treats a human...
Thousands or even millions of presentations are given by business executives and entrepreneurs to attract investors, creditors and clients. If you are...
Who has never fretted that raising prices will cause a business to fail? Even those who know their products are the best may feel trapped by industry pricing if they do not know how to quantify and communicate value....
In Pricing with Confidence, Reed K. Holden and Mark R. Burton offer ten rules of engagement that put companies back in the driver’s seat during price negotiations. Their solution builds revenues and...
How did companies like Nokia, Canon, Intel, HP and 3M become leaders of industry in terms of profit and quality? Why did firms like Toyota, Southwest...
In Public Relations in Asia Pacific, authors Mary M. Devereux and Anne Peirson-Smith draw on their combined 41 years of experience as public relations professionals and educators (almost entirely in...











