Business Strategy

Business Strategy

 
The Art of War Tzu, Sun El Paso Norte Press , 2009 Business Strategy, Leadership, Major Works

The Art of War was written in China around the 6th century BCE. The writings are attributed to Sun Tzu, a valiant general of that time. The text includes not only the writings of the original author...

Audio summary available
 
 
The Brand Bubble Gerzema, John | Lebar, Ed Jossey-Bass , 2008 Business Strategy, Customer Focus, Marketing

More than products or human capital, supply chains or customer service, a strong brand is the single most valuable asset a company can own. But upon close examination, many of the world’s biggest brands are squandering...

Audio summary available
 
 
The Bridge at the Edge of the World Speth, James Gustave Yale University Press , 2008 Business Strategy, Social Responsibility

Environmental expert and activist James Gustave Speth discusses the causes of and potential solutions to the current global environmental crisis in his book The Bridge at the Edge of the World. He...

Audio summary available
 
 
The Business Model Innovation Factory Kaplan, Saul John Wiley & Sons, Inc. , 2012 Business Strategy, Innovation

In The Business Model Innovation Factory, Saul Kaplan introduces the concept of business model innovation factories, the 15 principles associated with that concept, and how these factories can benefit...

Audio summary available
 
 
The Change Cycle Salerno, Ann | Brock, Lillie Berrett-Koehler Publishers , 2008 Business Strategy, Change Management, Management, Personal Growth

Although change is usually unpredictable, the process of how people move through life’s change can be anticipated. In The Change Cycle, Ann Salerno and Lillie Brock provide readers with the six...

Audio summary available
 
 
The Complexity Crisis Mariotti, John L. Adams Media , 2008 Business Strategy

It happens to the best of companies. The quest for higher profits in markets where growth is low or non-existent results in higher revenues with lower profit margins. This problem can go undetected for months because...

Audio summary available
 
 
The Credible Company D'Aprix, Roger Jossey-Bass , 2009 Business Strategy, Communication, Leadership, Management

Why is it that there is a record number of employees who no longer trust the management of the companies for whom they work? What is being lost – or left unsaid – in the communication between executive leadership and...

Audio summary available
 
 
The Customer Rules Beemer, C. Britt | Shook, Robert L. McGraw-Hill , 2009 Business Strategy, Customer Focus

C. Britt Beemer and Robert L. Shook’s The Customer Rules presents the argument that the world’s most successful companies are those with an unwavering commitment to customer satisfaction. According to...

Audio summary available
 
 
The Deciding Factor Rosenberger, Larry | Nash, John Jossey-Bass , 2009 Business Strategy, Leadership

In The Deciding Factor, industry experts Larry Rosenberger and John Nash show how an organization can make better decisions through a combination of data, mathematics, and software, and ultimately...

Audio summary available
 
 
The Failure of Risk Management Hubbard, Douglas W. John Wiley & Sons, Inc. , 2009 Business Strategy, Productivity

The Failure of Risk Management shows readers how to identify and fix the most common problems in risk management. Ineffective risk management methods, often touted as “best practices,” are passed from...

Audio summary available
 
Syndicate content